Brandon Hall Group Studying the True Cost of Failing to Hire an Essential Worker

  • The cost of hiring a worker, essential or not, is generally a known quantity. However, what is the cost of not hiring a worker in today’s VUCA environment, especially one as key as an essential worker?

Brandon Hall Group, the leading independent HCM research and analyst firm is launching a study of the costs associated with hiring essential workers and not hiring those workers.

“How much could not having that essential worker affect revenue, availability, or your brand?” Brandon Hall Group Principal HR and Talent Acquisition Analyst Cliff Stevenson asked. “Once you quantify this, it becomes possible to show the ROI of your talent acquisition efforts — something many organizations struggle with, according to Brandon Hall Group research.

Brandon Hall Group’s survey will help organizations decide how to determine what an essential worker really is, along with the challenges in hiring those workers, the impact of hiring them, and questions to ask about their own hiring process for essential workers.

HR Technology News: Macrae Adds Four Recruiters Amid Growing Demand for Sophisticated Partner Search Expertise

“Employers will learn how top-performing companies design their essential worker hiring programs and assess the effectiveness of their efforts toward improving hiring for needed talent,” Brandon Hall Group CEO Mike Cooke said. “Organizations will also be able to determine if their essential worker hiring efforts are producing a measurable improvement in business outcomes and costs to the business. They can also evaluate how technology can support efforts to improve hiring of essential workers.”

Brandon Hall Group’s survey will ask respondents to identify their essential worker hiring practices and correlate them with costs and improvements in key performance indicators to identify best and next practices in strategies. Brandon Hall Group will also create models and frameworks to help organizations improve essential worker hiring strategies.

HR Technology News: Compete Raises $15 Million in Series a Funding to Help Tech Companies Win the Talent Competition

“From the information gathered, Brandon Hall Group will show what the true cost of not hiring essential workers is, best practices in hiring essential workers and what improvements can be made that will have the biggest impact in hiring this key talent,” Stevenson said.

The data from this research will fuel the development of research reports and tools — such as models and frameworks — to help organizations improve essential worker hiring strategies.

HR Technology News: Simplilearn for Business Looks to Upskill One Million Canadian Professionals in Digital Skills & Seeks Strategic Partners in the Country

[To share your insights with us, please write to]