Author

Michael Guerin

Michael Guerin is the founder and CEO of Imvizar, one of the world’s leading augmented reality companies creating immersive storytelling experiences. Under his leadership, Imvizar has delivered over 150 experiences across 11 countries, working with global brands including Salesforce, Bupa and Google as well as major tourist attractions around the world from Ireland to Australia. He is also the creator of Lureo, Imvizar’s no-code immersive authoring platform, designed to make immersive storytelling accessible to creators, brands and educators worldwide. Lureo is set to launch in 2026.

Guest Posts

How AR-driven Employee Engagement Initiatives are Picking Up Pace

Michael Guerin Mar 30, 2026

When was the last time you read, in full, an all-staff email? The latest global research shows that one in three employees never clicks on company emails. And of those who do, only 34% read more than half. Companies everywhere are…
Read More...