Gen Z Surpasses Baby Boomers in Small Business Workforce Participation

By PR Newswire On May 18, 2023

Paychex, Generation Z (born 1997-2012) participation in the small business workforce has surpassed Baby Boomersand is the only segment in the labor market showing growth.

“The Rise of Generation Z: A Paychex Special Report” is designed to help business leaders understand the growing importance of this segment to the economy, which makes up nearly 20 percent of the workforce. Unlike Gen Z’s steady growth in the labor market, representation from Baby Boomers, Gen X (born 1965-1980), and Millennials (born 1981-1996) continues to decline. The data for the report was derived from Paychex payroll data.

“Our data clearly supports the fact that the workforce composition is shifting as more Gen Z members seek full-time and long-term roles, more members of Gen X begin to retire, and Millennials enter their prime earning years,” said Frank Fiorille, Paychex VP of risk, compliance, and data analytics. “Considering these facts, employers need to develop recruiting and retention strategies that keep Gen Z at the forefront, appealing to their values-based approach and celebrating the unique contributions this group brings to the table.”

Other key insights from the Paychex report include:

Gen Z females are working more than their male counterparts. The Gen Z workforce is comprised of 53% females and 47% males. Gen Z females represent 20.5% of all female workers, while Gen Z males only represent 17.7% of all male workers. Furthermore, Gen Z females represent a larger share of their gender’s workforce compared to males in every industry except Construction.

Gen Z workers are most common in leisure and hospitality. Making up 37.2% of the total small business workforce in Leisure and Hospitality, Gen Z is not only overrepresented relative to the national average but is the generation with the highest representation in the sector.
Wages for Gen Z are low, but they’re rapidly growing. Hourly earnings growth for Gen Z (9.3%) is more than double the national average (4.5%), largely due to the generation’s lower-than-average wages ($19.79 per hour).

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