PrimeFORCE Emerges in Benefits Administration Software Market Complemented by Consulting Arm and General Manager, Spencer Thomas

PrimeFORCE announced the rebranding of its benefits administration platform, EasyBenefits, to primeBENEFITS. Also a consultant on building cost-efficient employee insurance packages, the company’s newly branded primeBROKERAGE will utilize technology to increase enrollment and the stability of coverage for insurance partners.

PrimeFORCE is also expanding its consulting division through primeSERVICES, offering an expansive list of white-glove services designed to optimize workforce/payroll software from leaders like UKG. Many primeSERVICES clients were acquired through the well-received primeARCHIVE solution, which provides secure storage and access to historical workforce data.

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During his recent tenure at Prime Care Technologies as Chief Revenue Officer, Spencer Thomas was integral to the development of primeARCHIVE, which earned the company UKG’s Innovator of the Year Award in 2021. As General Manager at primeFORCE, he will be influencing partner strategy and developing solutions that pair well with our strategic partners. Recently Spencer was invited to join the 2022 UKG Global Alliances Advisory Board (GAAB).

Said Thomas, “I’m excited to grow the primeFORCE brand and reach as we deliver new solutions to new markets.” He continued, “Our collaborative partnership with UKG is constantly opening new doors for our consulting division. We look forward to simplifying benefit administration and workforce management for companies who prefer to manage people, not processes.”

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Thomas will shift his responsibilities at Prime Care Technologies to Sales and Marketing Vice President Jae Sparks. The two will continue a close alliance to offer primeFORCE solutions to mutual customers.

Said Sparks, “Prime Care Technologies congratulates Spencer on his new role and looks forward to the opportunity it brings for both companies.” He continued, “The ongoing alliance supports our goal of delivering managed IT services to new markets as well.”

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