Federal Motor Carrier Safety Administration Earns Gold MarCom Award for Pre-Employment Screening Program Collateral
PSP 10-year anniversary collateral honored for outstanding design
The Federal Motor Carrier Safety Administration (FMCSA), in partnership with NIC Federal, has earned a Gold MarCom Award for its Pre-Employment Screening Program (PSP) 10-year anniversary fact sheet.
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“I am pleased that the MarCom Awards chose to recognize the PSP for its strategically-designed marketing materials further celebrating 10 years of this innovative technology.”
The MarCom Awards is an international creative competition that recognizes outstanding achievement by marketing and communication professionals. The program is one of the largest competitions of its kind in the world, and the PSP was selected out of approximately 5,000 entries submitted throughout the United States, Canada and dozens of other countries.
This year’s win marks the second gold win and third acknowledgement for the PSP.
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For the past decade, the PSP has provided immediate online access to commercial drivers’ safety histories, with the drivers’ written authorization, to assist motor carriers with the driver hiring process. FMCSA contracts with NIC Federal to develop and maintain the PSP. FMCSA is responsible for all PSP data and general oversight, while NIC Federal handles daily operations, program outreach, customer service and technology development and maintenance.
“PSP usage has improved roadway safety for a decade and continues to redefine the driver hiring process,” said Laura Johnson, NIC Federal General Manager. “I am pleased that the MarCom Awards chose to recognize the PSP for its strategically-designed marketing materials further celebrating 10 years of this innovative technology.”
FMCSA and NIC Federal dedicate creative resources to encourage adoption of the PSP. According to a study released by FMCSA, the PSP positively impacts the safety of America’s roadways. The study shows that motor carriers using the PSP have, on average, decreased crash rates by 8% and driver out-of-service (OOS) rates by 17%.
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