Staffbase Launches Free Educational Program for Internal Comms Community
- Award-Winning New Masterclass Series Offers On-Demand Video Modules, a Template Collection, and Email Course
Created to support its global community of internal communications professionals, Staffbase, a leading provider of employee communications management solutions, announced its Internal Communication Masterclass program.
“The world of work, especially relating to employee communication, is so different than it was just two years ago,” said Tara Jaf, Content Marketing Manager at Staffbase.
“The components of this program, that include 13 video modules, templates to aid in strategic planning, and an email course, are designed to show internal communicators how to unlock the full power of their role as a key business unit in companies of all sizes.”
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About Staffbase Internal Communication Masterclass
Born out of results from the IC Maturity Model, Staffbase developed these classes to cater to the ongoing training needs of the IC community, and to help them get acquainted with the key areas that are part of modern internal communications.
In a series of short video segments (10 minutes or less) focusing on Strategy, Communication, Engagement, and Optimization, Staffbase shares expert industry knowledge with IC colleagues via formats that suit their busy lives.
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Some topics covered in the Internal Comms Masterclass video segments include:
- Setting Goals for Internal Communications
- Understanding Your Internal Audience
- Creating Powerful Messages
- How to Get More Resources
- Mastering Internal Communication Planning
This program also features The Ultimate Internal Comms Template Collection that includes Strategy, Messaging, Content Calendar, and Measurement (coming soon) templates.
Staffbase has also developed a companion Masterclass email course. Twice a week, those registered will get snackable tips, tricks, and ideas to jumpstart the key learnings in each of the 13 topics covered in the videos.
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