Impetus Digital Wins Canada’s Most Admired Corporate Cultures Awards 2021

Impetus Digital, the leading provider of virtual collaboration experiences for life science companies, has been selected as a winner of Canada’s Most Admired Corporate Cultures Awards 2021 (Emerging Company category).

“They always give 110% and work tirelessly to WOW our customers. Even when our workload more than tripled at the start of the pandemic, we all came together as a team to support each other”

The award recognizes organizations whose culture drives business performance by prioritizing employee wellness and professional development. Entries were judged based on six key performance areas: vision and leadership, recruitment and hiring for fit, people development and talent management, cultural alignment and measurement, corporate social responsibility, and organizational performance.

HR Technology News: HR Technology Highlights – HR Tech Daily Round-Up For 27-Nov-2021

“At Waterstone, we believe corporate culture drives performance and that it’s your organization’s greatest asset,” says Marty Parker, President and Chief Executive Officer of Waterstone Human Capital and Chair of the Canada’s Most Admired™ program. “Each of the 2021 award recipients puts culture at the centre of everything they do, and demonstrates a commitment to culture as a competitive advantage. They set an excellent example of how crafting and sustaining a high-performance culture can drive incredible growth and performance.”

“Our employees are what makes Impetus’ culture so unique,” says Founder & CEO Janice Smith. “They always give 110% and work tirelessly to WOW our customers. Even when our workload more than tripled at the start of the pandemic, we all came together as a team to support each other,” she continues.

HR Technology News: Ceridian and Costa Coffee Win Transformation Project of the Year

“Our company culture is based on trust, and people are welcome to work when, where, and how it best suits them,” adds Co-founder & CEO Natalie Yeadon. “We practice what we preach; just like our clients and their advisors, we believe in communicating mainly asynchronously using best-in-class virtual tools.”

This win follows a series of other awards, including PM360 Innovation and Elite awards, the Green Business Bureau sustainable business award, and an honorable mention in Fast Company’s 2021 World Changing Ideas Awards.

HR Technology News: Optevo Launches Adaptive Work Management Platform

[To share your insights with us, please write to sghosh@martechseries.com]