Qualtrics EX25 for Healthcare Helps Organizations Deliver Better Employee Experiences Amid Record High Burnout and Turnover

Qualtrics’ powerful new solution makes it easier than ever for healthcare organizations to understand what their caregivers want and respond with empathy, speed and scale

Qualtrics research found that just about half of nurses and physicians believe in the future of their organization.

Qualtrics the leader and creator of the experience management category, launched EX25 for Healthcare, a new methodology that provides hospitals and clinics with key questions to ask their employees so they can understand what matters most to their people and take action on what they hear. During this time when healthcare organizations are dealing with staffing crises, exhaustion and turnover among nurses and physicians, the ability to deliver better employee experiences — with empathy, speed and scale — has never been more critical. By identifying the key drivers of employee experience and understanding how they differ between nurses and physicians, healthcare leaders can take meaningful, timely and empathetic actions on the things that matter most.

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EX25 for Healthcare provides a modern framework that enables organizations to keep a pulse on six key outcomes of employee experience: intent to stay; engagement; experience vs. expectations; inclusion; well-being; and burnout. By asking the right questions at key moments, organizations can understand what influences the employee experience, and how those signals vary between nurses and physicians, in order to take informed and targeted actions that create a caring workplace for all.

In a recent panel study of nearly 5,000 nurses and physicians, Qualtrics found that growth and development and strategic alignment are two of the top five drivers behind both nurses’ and doctors’ intent to stay with their organization. Yet when asked about growth and development, just about half (49%) of nurses and (56%) of physicians reported being able to meet career goals. Similarly, when asked about strategic alignment, only one in two (48%) nurses and (51%) physicians reported believing in the future of their organization. The research also shows differences between nurses and doctors. Nurses’ intent to stay in their jobs is influenced by the extent to which managers care about their well-being as well as their ability to innovate and manage change. Whereas physicians’ intent to stay is influenced by the organization’s commitment to pay for performance, ethical care delivery and psychological safety. Just 55% of nurses reported that their manager cares about their well-being and only 35% of physicians reported that their organization is committed to pay for performance. With more than half a million U.S. healthcare workers quitting their jobs over the past two years2, and nearly one in three planning to leave within the next year, the imperative to listen and act decisively has never been greater.

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By identifying the top dimensions affecting employee experience, EX25 helps healthcare organizations go beyond engagement to amplify empathy by prioritizing the most important focus areas to improve retention. Nurses and physicians want to meet their career goals so managers and leaders should focus on regular performance and development conversations. In order to influence nurses’ intent to stay, encouraging managers to express care and concern for nurses’ well-being would improve their work experience and leaders should also focus on creating a work environment where nurses are encouraged to innovate to improve existing processes and feel supported in adapting to organizational change. For physicians, actions to ensure the organization is committed to pay linked to performance, ethical care delivery and creating a climate of psychological safety would most influence their intent to stay.

“Empathy for patients starts with empathy for physicians, nurses and all other caregivers,” said Qualtrics Chief Medical Officer Dr. Adrienne Boissy. “The organizations that act with empathy will maximize retention and attract top talent during this crucial time of fatigue and turnover among healthcare workers. Our EX25 methodology empowers healthcare organizations to understand the key drivers of employee experience across roles and departments, and then act with empathy, speed and scale.”

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