Civic Engagement Content Ensures Employee Votes Count in 2020 Presidential Election
Benevity, Inc., the leading provider of global corporate purpose software, announced availability of Civic Engagement Content for the Missions module within its employee engagement solution, Spark. The content will inform people about critical civic issues, educate and encourage critical thinking with regard to media consumption, and make their vote count in the upcoming 2020 U.S. election.
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Going into a Presidential election in the middle of a global pandemic presents a unique need and opportunity for employers to engage their people, while helping them exercise their right to vote. The challenges are clear: 67 percent of people say that COVID-19 will disrupt Americans’ ability to vote and one in 10 Americans said they or a member of their household were unable to get time off from work the last time they tried to vote. Benevity’s Civic Engagement Content, combined with the platform’s volunteer time tracking functionality, makes it easy for companies to encourage participation.
To create the content, Benevity partnered with Countable, an audience engagement platform lowering the barriers to civic education and action. They created nonpartisan information and tools to get employees politically engaged in their community, regardless of what side of the ballot they’re on. Employees can also take part in four challenges and track their progress through the activities, specifically:
- COVID-19 and Your Vote – educating people on remote voting, voting by mail and other pandemic safety precautions.
- Media Mindfulness – helping people separate fact from fiction in the overwhelming world of biases, ‘deepfakes’ and social media bots.
- Election Day Ready – a state-by-state voting guide with key dates and deadlines, finding your polling place and a handful of ways to help friends, family and others exercise their right to vote.
“Whether it’s finding out how to register to vote, where to vote, or understanding media bias, the Civic Engagement Content we created in partnership with Benevity makes it easy for anyone to get inspired and take civic action,” said Countable Founder and CEO, Bart Myers. “There’s nothing more democratic than making sure people stay informed, exercise their right to vote and take sustained action on the issues that matter to them.”
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