GoCo Wins Brandon Hall Group Excellence Technology Award for Best Advance in HR and Workforce Management Technology for Small and Medium-Sized Businesses

GoCo, a leader in the HR and benefits industry, announced that it won a coveted Brandon Hall Group gold award for excellence in the Best Advance in HR or Workforce Management Technology for Small and Medium-Sized Businesses category.

GoCo announced a $7 million Series A funding round, doubled the size of its staff, and increased the number of its platform users by 10x. GoCo also advanced its HR and Benefits solution with the addition of several key features, including improvements to its digital document workflows, managing employee hours, integrations with applicant tracking and payroll solutions, and numerous usability and performance enhancements.

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“We are honored to be recognized by Brandon Hall for the great strides we’ve made this year toward our goal of eliminating manual and paper-based HR tasks for SMBs,” said Nir Leibovich, Co-Founder, and CEO of GoCo. “I’m particularly proud of our proprietary MagicDocs technology, which is helping thousands of HR teams go from antiquated, paper-based processes to totally paperless, totally digital workflows.”

“Winners of Excellence in Technology Awards are at the forefront of technology innovation. Our program evaluates not just the solution itself, but the benefit to the human capital management function, the business and the customer. That is the ultimate differentiator – whether the technology has a positive business impact. Technology Award winners pass that test with flying colors,” said Rachel Cooke, Chief Operating Officer of Brandon Hall Group and head of the awards program.

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A panel of veteran, independent senior industry experts, and Brandon Hall Group senior analysts and executives evaluated the entries based upon the following criteria:

  • Product: What was the product’s breakthrough innovation?
  • Unique differentiators: What makes the product unique and how does it differ from any competing products?
  • Value proposition: What problem does the product solve and/or what need does this product address?
  • Measurable results: What are the benefits customers can expect to experience as a result of using this product?

“An Excellence Award also validates the vision of the technology development team, the wisdom of the company’s investment in the solution, and the value the technology brings to the end-user,” said Mike Cooke, Chief Executive Officer of Brandon Hall Group.

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