As the exclusive hiring partner in new series, ZipRecruiter launches campaign to help small businesses tackle hiring challenges
ZipRecruiter, a leading online employment marketplace, is teaming up with renowned business investor and entrepreneur Marcus Lemonis as the exclusive hiring partner in FOX’s new reality series The Fixer, from the team that produces Shark Tank. The partnership combines ZipRecruiter’s powerful hiring technology with Lemonis’ business expertise to help small businesses overcome their most critical hiring challenges.
The Fixer premieres on FOX. In the new unscripted reality series, Lemonis helps struggling businesses turn the tide. ZipRecruiter’s recruiting solutions will be featured throughout the series as Lemonis helps businesses address their most critical people challenges.
“Throughout my career turning around businesses, one truth has always stood out: hiring the right people is the key to success,” said Lemonis. “Too often small business owners struggle to find the talent they need to grow. I’ve seen firsthand how ZipRecruiter’s platform empowers them with access to qualified candidates and the tools to hire quickly. This collaboration was a natural fit.”
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The partnership extends beyond the show through ZipRecruiter’s multi-platform “Fix Your Hiring, Fix Your Business” campaign, which includes TV advertising, paid social, and targeted marketing efforts designed to reach small business owners with expert hiring strategies and tools.
“Hiring isn’t just a business function – it’s foundational. We’re partnering with Marcus because we both believe that the right team can change everything,” said Monika Shah, ZipRecruiter Chief Marketing Officer. “We love how his approach speaks to the challenges that owners are directly facing. Together, we’re helping small businesses build the teams they need to succeed.”
As part of the campaign, ZipRecruiter will also launch a new content series featuring Lemonis. Practical insights, expert strategies, and no-nonsense advice will be shared to help real small business owners strengthen their workforce and unlock growth.
Business owners can learn more about the campaign, explore hiring tips, and find top talent by visiting ziprecruiter.com/fixer and following ZipRecruiter on LinkedIn and Instagram.
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