Virtual Recruiting Dominates for Early Talent: New Yello Study Reveals What’s Working and What’s Not

Virtual recruiting increased 500% from 2019, with 3 in 4 recruiters reporting positive results

Yello, the leader in early talent acquisition software, debuted the findings from a recent survey of talent acquisition professionals and students that assessed what’s working – and not working – for virtual campus recruiting.

For more than 3 in 4 survey respondents, the results are positive: virtual campus recruiting is working. But Yello is research shows that recruiters can improve their results when they get the technology right, leveraging the full range of tools available while using the tactics that students prefer.

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Key findings from the survey include:

  • Recruiters report more positive results using webinars/livestreams and virtual group interviews, and negative results using virtual career fairs and job boards.
  • Recruiters report meeting more candidates using video interviews and virtual group interviews, and fewer candidates using virtual career fairs.
  • Video interviews received top ratings from both recruiters and students as the best way to connect, with students also preferring email campaigns and social media posts.
  • Recruiters say video interviews, virtual networking events and webinars/interactive events are the three most important factors to improve the virtual candidate experience.

“Video interviews are the most important part of the virtual recruiting process,” added Bartfield. “But recruiters who think outside the box – beyond the virtual career fair – are seeing better overall results when they add webinars, virtual group interviews, email marketing, interview scheduling, social media and more to the virtual process. Taking full advantage of today’s technology platforms that integrate these tasks can help you put the student experience front and center, now and long-term.”

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HR TechnologyNEWSTalent AcquisitionTECHNOLOGYvirtual campus recruitingvirtual recruitingYello
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