New Survey Reveals Top Priorities and Challenges for Gen Z in the Job Market
As the competition for top early talent intensifies, Symplicity has released its highly anticipated 2024 State of Early Talent Recruiting Report, offering a window into what Gen Z candidates value most. Drawing on insights from over 2,700 student respondents, the report challenges conventional hiring practices and offers actionable strategies for employers eager to attract and retain Gen Z talent.
The report underscores three key areas employers must prioritize to engage the next generation:
- Stability and Work-Life Balance Are Non-Negotiable: Gen Z places a premium on job stability, with 94 percent of respondents citing it as essential when considering full-time opportunities. Alongside stability, work-life balance ranks equally high, with 90 percent identifying it as a key factor. However, candidates are wary of companies that brand their workplace culture as a “family,” viewing it as a signal of blurred boundaries and poor work-life balance.
- Internships Must Deliver Real Value: For Gen Z, internships aren’t just resume fillers; they’re steppingstones for skill development. Ninety-three percent of respondents ranked the chance to build hard skills as their top priority when looking for internships. Companies that offer meaningful, skill-building projects will stand out to young professionals focused on personal and professional growth.
- Speed and Transparency Drive Success: In a fast-moving job market, time is of the essence. Eighty-one percent of Gen Z candidates expect the hiring process to be completed within a month—and delays can cost companies top talent. Transparency around compensation and proactive communication throughout the recruitment journey are also essential. Additionally, 61 percent of students revealed they continue to explore other offers even after accepting a position, emphasizing the need for consistent engagement through onboarding.
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As Gen Z prepares to enter the workforce, they are reshaping recruitment norms with new expectations for speed, transparency, and purpose. Symplicity’s report is a call to action for employers to adapt to these evolving needs and shape recruiting strategies that resonate with Gen Z.
Symplicity is the global leader in student employability and engagement software solutions to more than 2,000 colleges and universities. The company’s SaaS platform supports the full student experience, including early talent recruiting, accessibility, wellness, and behavioral intervention. Symplicity® Recruit is a leading early talent recruiting platform, connecting employers with a global network of academic institutions and helping them find the right candidates among millions of students. These solutions empower higher education clients to enhance a student’s ability to stay in school, graduate and secure their first job.
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