Lumen has launched “The Talent Frontier,” a webcast series exploring innovative recruitment marketing and talent acquisition strategies to transform hiring. The inaugural session “AI for All: Rethinking Talent with Equity, Empathy & Automation,” sets the stage for diverse and inclusive topics in future sessions.
Founded by Srimoyee, Lumen emerged from a deeply personal and professional transformation. “I built Lumen while navigating redundancy and managing a cognitive disability, a time when I had to reimagine everything,” said Srimoyee. “It taught me that successful hiring isn’t just a process—it’s a human experience grounded in brand clarity and trust.”
The inaugural webcast, “AI for All: Rethinking Talent with Equity, Empathy & Automation,” attracted over 100 professionals, signaling strong interest in reshaping how organizations approach recruitment. Instead of treating recruitment marketing as a cosmetic afterthought, Lumen is driving a shift: “Hiring success starts with how clearly your brand shows up in the talent market, moving it from a cosmetic add-on to a strategic necessity,” Srimoyee emphasized.
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Humanizing Talent Branding
Whether starting from scratch or refining what’s already in place, Lumen helps organizations create recruitment marketing that’s authentic, inclusive, and performance-driven. Its tailored services include:
- Recruitment marketing content strategy with a funnel-based approach
- Talent brand awareness studies
- Employer Value Proposition (EVP) development
- Talent journey audits
- Campaigns designed for equity and impact—such as Women in Tech hiring initiatives
By connecting brand voice with hiring results, Lumen helps HR and Talent Acquisition teams achieve measurable business outcomes:
- Reduced time-to-hire
- Higher-quality applicants
- Stronger candidate engagement
- Aligned brand and employee experience
“These aren’t just marketing tactics—they’re business strategies,” added Srimoyee.
“The Talent Frontier” Sparks Ongoing Conversation
The Talent Frontier will continue as a recurring webcast and podcast series spotlighting innovative recruitment marketing frameworks, featuring insights from global thought leaders. Future sessions will explore topics such as content personalization in hiring, brand-driven DEI strategies, and evolving expectations of employer transparency.
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