As the third wave of the COVID-19 pandemic has impacted the country, Crossover Health, a technology-enabled, national Primary Health membership service that integrates both online and in-person care for employers and health plans, today shared its updated COVID-19 Response framework. The company outlined the process for addressing COVID care concerns and proactively monitoring the health of employees including: offering multiple care channel access options, ongoing daily screening and triage, access to testing, and managing deferred care for preventive health and chronic conditions, while also providing strategic guidance to employers on how to safely bring essential employees back to campus.
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At the outset of the pandemic, Crossover Health providers rapidly shifted 90 percent of interactions to online care, expanded their visit capacity by nearly 20 percent, and dramatically increased messaging by 4X with current members. Through the summer and into the fall months a new pattern of utilization emerged, where about 40% of the visits were occuring online and 40% had returned to in-person care. The remaining 20% of engagement was for population health and condition-specific outreach that is a part of Crossover Health’s proactive health monitoring efforts. Crossover has also seen a surge in mental health needs. These needs have been addressed with expanded online resources for patients as well as targeted programming managed in partnership with tools like Tridiuum.
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Crossover Health’s COVID-19 Response framework features four foundational elements:
- Expansion of online care to augment strategically in-person care for employees across the country;
- Comprehensive COVID-19 screening, testing, and treatment services;
- Employee engagement, education, and support for preventive care, resiliency programming, and ongoing coping; and
- Strategic employer consultation as needed.
Employers have taken many different approaches to addressing employee health during the pandemic. As an example, Pure Storage joined Crossover in the spring of 2020. With nearly 3,000 employees across 43 different states, Pure Storage represents the challenges of managing national care delivery and a workforce scattered across hundreds of different geographies. “We came to Crossover Health to help manage the challenges brought on by the pandemic for our workforce, and they provided us with immediate, comprehensive primary care, COVID-19 testing and treatment, as well as strategic clinical and operational guidance,” said Becky Bailey, Senior Director of Global Benefits & Wellbeing at Pure Storage. “We are now well-positioned to assist our employees and their families during the pandemic and beyond with the care and support they need.”
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