Work of Annie Leibovitz, Piers Baron and Other Renowned Artists Featured Alongside TriNet Customers
The world can change in a moment. It can be overwhelming. Seemingly impossible. But we always come out on the other side, to embrace brighter days, together. It’s a message of hope and solidarity when businesses, individuals and families need to hear it most. TriNet, a leading provider of comprehensive human resources for small and medium size businesses (SMBs) is driving this message home for the entrepreneurs and business leaders who make America strong.
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Through a virtual creative collaboration and powerful artistic expression from some of the most influential creative minds today—including photographs of TriNet customers taken by Annie Leibovitz—TriNet reminds its SMB customers of the challenges faced in the past and of the company’s unwavering commitment to be there for them through the current pandemic.
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The creative piece also includes original music by composer Piers Baron, who said, “It was an honor to collaborate with TriNet and have music from my forthcoming album featured. This is a call-to-arms campaign for SMBs during these unprecedented times.”
Additional contributions include input from music director Kathy Nelson and digital innovation by Garson Yu, co-founder, CEO of yU+co. The advertisement airs, starting today, in certain markets across the nation. It can also be viewed on the TriNet website.
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