Funnelback, announced the general availability of the Funnelback Program Finder, built from over a decade’s experience in higher education search and navigation and optimized to meet the UX demands of modern students and prospects. With options to browse, use filters, and search, the program finder serves an institution’s majors and programs in an attractive and user-friendly layout. The Funnelback Program Finder uses Funnelback’s proprietary search algorithm to index contest from existing course catalogs, whether stored in the CMS, a third-party tool such as Acalog, or amongst siloes of various webpages.
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Although reported as the #1 goal of prospective students visiting a school’s website, the process of exploring majors and programs remains outdated and clunky at most institutions. Many colleges and universities struggle to build a custom tool due to budget restrictions, a lack of time, or competing online learning priorities.
Aligned with its commitment to higher education and providing an accurate, fast, and secure search, Funnelback is dedicated to the success of both the higher education institutions and the student populations they serve.
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Colleges and Universities that utilize the Funnelback Program Finder can enjoy the following:
- Out-the-box template that’s quick to deploy
- Best of breed search and navigation user experience
- No data migration required: use your existing program and course content repository
- Increased visibility of high value programs and courses
- Custom summaries, including rich media and calls to action
- Full Funnelback Analytics Suite included so you can understand user behavior and intent
A Funnelback Program Finder subscription includes:
- Full product access including Analytics and Auditing suite
- Hosting with an uptime guarantee of 99.9%
- Software warranty service
- Upgrades to new product versions
- 24/7 Access to support
- No restrictions on search query volumes or user accounts
Gioan Tran, Funnelback Product Manager, notes: “Leveraging our years of industry experience and deep technical knowledge, we wanted to create an intuitive search experience to help prospective and current students, to ultimately, decide their career paths.”
With the pandemic driving students, parents, and prospects to re-evaluate their choices and investment in education, it’s never been more crucial for colleges and universities to put their best foot forward and put a spotlight on their programs. The new Program Finder can appear as a large search bar on the home page, encouraging prospects and current students to find the path that most inspires them. As always, Funnelback’s license includes 24/7 support and access to the Funnelback Analytics Suite.
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