Strategic Relationship Highlights Radisson’s Global Portfolio to HRS’ Growing Client Roster
HRS, the leading global corporate lodging platform, extended its strategic partnership with Radisson Hotel Group. As corporate hospitality starts to rebound from the stark drop in volume due to the Coronavirus pandemic, this relationship benefits companies and the re-opening of Radisson properties on multiple continents.
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Building off a decade of jointly serving corporate hotel programs, @Radisson and @HRS_NAM extended their partnership today. As #businesstravel returns, their focus on automation and hygiene helps corporations and employees travel smarter and safer.
Radisson Hotel Group has swiftly addressed the safety concerns of business travel programs by implementing comprehensive, in-depth sanitization standards across its entire global portfolio. In May 2020, the group introduced the Radisson Hotels Safety Protocol, verified by SGS, the world’s leading inspection, testing and certification company.
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Shared Commitment to Business Traveler Safety & Enhanced On-Property Hygiene
In a corresponding initiative, HRS in June launched it’s Clean & Safe Protocol, facilitating labels that appear in online procurement and booking channels used by corporations. These labels make it easy for business travelers to quickly determine if a property has upgraded cleaning standards – improving traveler sentiment as companies begin to ask sales staff and account managers to get back on the road. Fifty-two percent of respondents to HRS’ August Business Traveler Sentiment Survey said that updated hygiene standards is the leading driver of hotel adoption. This correlates with HRS’ May survey of corporate clients, which found that 86 percent of programs would ONLY consider hotels with enhanced cleaning protocols.
By actively addressing traveler health concerns, HRS and Radisson are demonstrating leadership during a challenging business environment. By combining new on-site hygiene actions with investments in distribution technology, the companies are doing their part to help corporate travelers confidently make lodging choices for their initial business trips. With restrictions gradually loosening in Asia and Europe – and even in select markets in the Americas – these steps best support the pent-up demand for the domestic business travel that is leading the industry’s recovery.
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