Jobstreet Introduces Seekmax, an Innovative In-App Learning and Community Platform, to Empower Singaporeans With Free Upskilling Opportunities

JobStreet, Singapore’s leading career and talent partner by SEEK, is empowering Singaporeans to seek better careers through upskilling and new job opportunities with the launch of its free learning platform, seekMAX, at the upcoming SEEK Better Career Fair.

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seekMAX is an innovative in-app learning content platform designed to empower professionals to upskill and advance their careers. Millions of JobStreet users in Singapore can now easily access over 1,100+ educational videos for free via the JobStreet mobile app. Furthermore, the platform offers seekMAX Community where users can connect and network with industry leaders, engage with fellow professionals on career threads, and keep track of industry trends. Since launch, nearly 1 in 3 monthly active users of the JobStreet platform have already started using seekMAX as a tool to learn new skills and share insights amongst the community.

According to recent research by JobStreet, 39% of working Singaporeans spend one to three hours a week on learning and development, indicating a strong desire to upskill professionally. seekMAX addresses this demand to upskill by collaborating with leading companies like Microsoft, Complexly, TED, Deutsche Welle, local influencers like Annette Lee, Dr Jay Kay, Janus Chan and Jason Ho and international media like Bloomberg, The New York Times and Tech in Asia to offer an array of high-quality and engaging bite-sized videos.

This includes career-related advice, industry-specific content, soft skills and leadership tips and even a seekMAX Original series, Salary Squad helmed by local influencers that answers compensation and benefits questions by job seekers. With seekMAX, Singaporeans can stay on top of the latest industry trends through snappy updates by Bloomberg, or level-up their Microsoft game with various tips and tricks from experts!

JobStreet has also collaborated with National Youth Council for seekMAX Community allowing them to be thought-starters, spearheading discussions and engaging people in conversation.

Chew Siew Mee, Managing Director, JobStreet Singapore said, “As Singapore approaches Industry 4.0, where automation powered by data can perform everyday tasks, Singaporeans must evolve and upskill in order to stay relevant. We have noticed that while many companies are now actively sending their employees for training, learning and development are also an individual’s responsibility.

“In a recent JobStreet survey we found that 75% of respondents engage in work-related learning via social media and e-learning platforms. It is heartening to see Singaporeans taking charge of their development, which is why we’re excited to launch seekMAX in Singapore and offer Singaporeans a free and easily accessible platform where they can grow their skills, knowledge and career. The bite-sized content we offer is ideal for the busy Singaporean and we look forward to continuing to provide quality content as a dedicated career partner for Singaporeans,” Siew Mee added.

seekMAX first launched in Indonesia in 2022, followed by Malaysia and Singapore this year. Since its Indonesia launch, over 2.5 million users have watched over 6.5 million minutes of videos on the platform. The most popular content categories are job search advice, career advice, salary advice and self development.

Lewis Ng, Chief Operating Officer, Asia at SEEK said, “As the leading employment platform and career partner in the region for over 25 years, our goal has always been to bridge the gap between jobseekers and employers. We’re proud to help people lead more productive working lives, as well as to help organisations succeed. We aim to be present for every stage of a person’s professional life – whether  they are looking for a job or looking to take their career to the next level. With our SEEK Better Career Fair and seekMAX, we can deliver our purpose effectively as we work toward becoming the number one digital career platform across Asia.”

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SEEK Better Career Fair 

seekMAX will officially launch at the SEEK Better Career Fair held at the Sands Expo & Convention Center from 19th to 20th August 2023. Catering to Singapore’s jobs seekers, there will be over a thousand jobs available with opportunities to speak with 35 hirers across 53 brands.

Based on JobStreet’s data, there has been a significant 49% increase in job applications and it was also found that  job candidates in Singapore prefer face-to-face interviews or chats with future employers. As such, the SEEK Better Career Fair aims to be a channel addressing these current demands.

Beyond exploring new job opportunities and having insightful conversations with employers, there will also be résumé clinics, free CV photoshoots, career advisory booths and as well as career insight talks where experts from Ogilvy, GovTech, NCS and more dive into the latest hiring trends, teach audiences how to ace job interviews, and even provide tips on how to crack the code to salary negotiations.

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