McDonald’s Modernizes Hiring Efforts With Linq

McDonald’s uses Linq to direct potential employees into a singular, seamless platform and provide meaningful engagement and click-level insights to help support recruitment.

It is commonplace to see signs at restaurants indicating closed due to staff shortages, longer than usual wait times, and, unfortunately, companies closing their doors. Hiring has been and will continue to be a massive hurdle for restaurants as it has become harder to attract and retain employees. McDonald’s understands the importance of hiring and is using innovative technology to modernize its hiring process.

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“We are thrilled to modernize McDonald’s hiring efforts by making it easier to capture applicants’ information and provide insightful analytics for every step of the process.” — Josh Champion, Head of Business Development at Linq

McDonald’s of Greater Atlanta is launching a partnership with Linq to capture, educate, and hire workers interested in employment. Linq’s technology enables restaurants to direct interested workers into a custom-curated platform that promotes hiring information, helpful resources, and how to apply for employment. Linq’s platform also features powerful analytics, allowing McDonald’s to better understand hiring trends, location-based interest, and engagement per action.

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“At our core, Linq enables people to best represent who they are and what they do. As the hiring environment becomes more and more competitive, it’s increasingly important to quickly communicate those things, both as a brand and a candidate. We are thrilled to be partnering with McDonald’s to help make the entire hiring process easier and more efficient from application to hire.” — Elliott Potter, Cofounder & CEO of Linq.

Hiring is more complex in today’s environment than ever before, making each incremental change that much more important.. It’s incredible to see all the extensions of Linq’s platform — from sales teams, events, CPG brands, and now hiring.

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[To share your insights with us, please write to sghosh@martechseries.com]

hire workershiring processLinqMcDonald’s ModernizesPartnershipsupport recruitment
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