Freshworks Unveils New Generative AI Enhancements Across Product Lines to Power Greater Business Efficiency

 Freshworks  announced Freddy Self Service, Freddy Copilot and Freddy Insights to make artificial intelligence more accessible to every workplace. The new predictive and assistive generative AI capabilities embedded within Freshworks solutions and platform go beyond content generation and help support agents, sellers, marketers, IT teams and leaders become more efficient with a revolutionary new way to interact with their business software.

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The new Freddy AI enhancements will be demonstrated for the first time at Freshworks’ Q2 ’23 Launch event, adding to the AI upgrades launched in March that have reduced time to complete work tasks in sales, marketing and support by as much as 83%.

“Our goal at Freshworks is to put the power of generative AI in the hands of the Fortune five million, not just the Fortune 500 enterprise,” Girish Mathrubootham, Founder and CEO. “We’ve been helping customers run more efficient businesses with AI for half a decade and know they don’t need a billion apps to do so. Every department could benefit from a workplace assistant that maximizes productivity, and that’s what Freddy AI can do – for the support agent, sales person, marketer, IT manager, HR professional, developer and more.”

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The new Freddy AI capabilities leverage Freshworks’ domain expertise in sales, marketing, customer support and IT to deliver artificial intelligence that helps eliminate busy work and makes doing work easier and more delightful. Freddy Copilot offers contextual assistance, offloads repetitive tasks, and maximizes team productivity by enabling developers and employees in support, sales, and marketing to use conversations to get their work done; Freddy Self Service offloads monotonous work to bots to scale support and deliver excellent customer experiences; and Freddy Insights automates the analysis of their daily productivity and provides recommendations to drive greater business impact. Together, Freddy generative AI capabilities help businesses automate, scale, and derive actionable insights from their work.

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