Bickford Senior Living Reveals Success with New Staffing Platform

SeniorVu’s latest technology manages employment vacancies

Bickford Senior Living, a forward-thinking leader in Independent Living, Assisted Living and Memory Care communities throughout the Midwest, is reporting notable success with a new technology to manage employment applicant inquires. SeniorVu’s Applicant Manager Platform helps fill vacant employee positions faster with highly qualified applicants.  SeniorVu’s Job Applicant Managers handle all applications and schedule interviews on behalf of Bickford.

“Our team leaders face many daily demands,” said Christy Dienstbier, Vice President of Human Resources at Bickford Senior Living.  “When there is a vacancy, it is critical to reach applicants quickly for an interview. What used to take an average of five days for our teams to manage, SeniorVu’s Applicant Manager Platform and Job Applicant Managers (contact center) handle for us in minutes solving a major problem for our branches and caregivers.”

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Dienstbier goes on to say, the added challenge of a tight job market in the healthcare sector creates a smaller hiring pool making it more important than ever to reach applicants quickly. Losing highly qualified applicants before Bickford ever had a chance to interview them was one of their biggest concerns.

In the 6-month pilot program between SeniorVu and Bickford Senior Living 690 candidates came through the Applicant Manager Platform.  SeniorVu’s Job Applicant Managers contacted 99% of them and scheduled 652 interviews for Bickford.  63% of those interviews were completed and 77 new applicants were hired.

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“That doesn’t calculate the number of hours saved or the increased opportunity for Bickford to connect with the BEST applicants before they moved on to the competition,” said Tim Donnelly, Founder and CEO of SeniorVu. “By taking this time-consuming task off the plates of Bickford management and caregivers in 60 communities means they were able to give more time and energy to their residents and that’s what matters to us at SeniorVu.”

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