Knockri, a leading developer of artificial intelligence video-based soft-skill assessment and talent mobility solutions, announced it has closed an oversubscribed seed round of $2.15 Million USD led by Differential Ventures with participation from Bertelsmann Investments, Grand Ventures, and others to transform talent acquisition and increase diverse hiring.
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Headquartered in Toronto, Ontario, Knockri has enabled Fortune 500 customers in technology, consulting and pharma to assess thousands of candidates worldwide, reduce hiring bias and eliminate unsuccessful interviews
Knockri’s hiring solution assesses skills of candidates by merging industrial-organizational (I-O) psychology and artificial intelligence to better quantify key performing skills for a job role.
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Knockri was co-founded by Jahanzaib Ansari in 2016. Ansari couldn’t find work because of his long ethnic name. He would often apply to jobs and never hear back from employers. While feeling confused and looking for answers, Maaz Rana, Knockri’s COO and co-founder, suggested Ansari anglicize his name. Soon after anglicizing his name, he started receiving interviews and job offers from the same managers that had previously overlooked him.
Ansari and Rana collaborated with childhood friend, Faisal Ahmed, a machine-learning scientist, to create Knockri – a skills assessment tool deeply rooted in I-O psychology and built from the ground up by a diverse and specialized team that is hyper focused on ethical AI and reducing hiring bias.
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